Introducing Benori: An easy and cost-effective way of accessing targeted data and insights to enable strategic decisions
2024-11-20 13:00 - 13:30 (Europe/London)
We will present Benori’s bespoke research solutions, capabilities (desk research, primary research and data modelling) and examples of how we support our clients in their projects. Particularly, we’d like to talk about how we work with advisory firms and independent consultants, providing them targeted data and insights to enable strategic decisions. We will also cover our flexible engagement models tailored to different client needs.
Why you should attend?
The session will showcase how Benori can act as an on-demand extension of your team, offering both the expertise and additional capacity you need in a flexible, cost-effective manner.
Benori’s services span a broad spectrum, including desk research, quantitative research, developing data assets (e.g. compiling and tracking poduct or pricing data) and building data visualizations (such as Power BI dashboards, infographics) across multiple industries.
They’ve already collaborated with several ICG members on various strategic projects, including market sizing, competitor benchmarking, and customer segmentation. This session will be a great opportunity to explore how their capabilities can complement and enhance your own work.
Benori has grown to a team of 125+ research professionals, having successfully delivered 700+ projects to 150+ clients spread globally. We’ve also worked with several ICG members (Liz Montgomery, Teresa Hadfield, Henrique Savelsberg, Heather Macleod, Riaz Marzban to name a few) on a range of different projects.
Speakers
Ashish Gupta (Founder and CEO)

Ashish is a visionary in the field of global knowledge services, he is credited with coining the term “Knowledge Process Outsourcing.” In his previous role, he co-founded Evalueserve and served as COO and Global Business Unit Head of Financial Services. In addition, Ashish is the Founder and Trustee of Ashoka University and Plaksha University.
Suchi Gupta (Director, UK)

Suchi brings over 15 years of expertise in strategy, business research, and analytics. She is known for her strength in building client relationships and solving complex challenges. Throughout her career, she has led global cross-functional teams, consistently delivering tailored solutions across diverse industries.
About Benori
Benori, is a bespoke research and analytics firm that provides actionable and cost-effective insights to clients across different industries. We have a global footprint with respect to client base and research coverage with multilingual capabilities. We work extensively with consulting firms – large ones as well as boutique firms and independent consultants.
We have a well-rounded research methodology comprising:

Desk research including public sources and paid databases

Primary research including qualitative interviews, FGDs and B2B surveys

Data Modelling covering market sizing models and financial analysis

Key areas where we can support:

Market Assessment including market size, growth forecast, emerging and disruptive trends

Competitive Landscape to benchmark companies on their size, offerings, financial and operational performance, geographic coverage and other parameters

Data Management and Design Solutions including data visualisation, dashboard development and design creatives

Sustainability-related Initiatives involving decarbonisation strategies, waste management and circular business models

Product Tracking including monitoring new product launches by competitors, claims analysis, trends analysis and regulatory tracking

Register for this Lunch&Learn here

Benori – Bespoke Research Solutions

Rethinking Sustainable Packaging in FMCG

AddMaple: Live Coding and Interactive Training Session
2024-12-04 13:00 - 13:30
Want to learn how to use an AI co-pilot to tag themes in bulk, refine responses, and capture nuance?

Curious about how AI can streamline your analysis of open-ended (or even closed) responses for specific research questions? Join Ange for a free, hands-on training session where everything is set up for you. Working with real-world data, on your own laptop, you’ll work with an AI co-pilot to tag responses for themes, sub-themes, sentiment, or other questions your clients would like you to look out for. Ange will show you how to guide the AI if you want to ask specific questions.

AddMaple
AddMaple is a quant and qual data analysis tool that uses a sophisticated stats engine to turn raw data into table and graph summaries with AI for analyzing open ends into themes, segments, sentiment, intent and more.
Ange Taylor

Ange has worked across industries, from fintech to GDS until she took the leap to build the data tool she always wanted! She’ll be speaking at IIEX AI about how AddMaple brought together 12 state-of-the-art sentiment models so you can compare their output on the same text, in one go. She lives in Slovenia with her family, and can be found hiking the Julian Alps regularly! Joking. She’s building an early stage bootstrapped startup and can simply be found, founding 🙂
Join Ange for another session on the 4th of December (1-1.30pm) where we’ll tackle live coding together in an interactive session and perhaps even interactive reports if we get time!
Register for this event here (deadline for registration is Friday 29 Nov)
More about AddMaple, and the discounts Ange is offering ICG members, is here
Website: https://addmaple.com/
LinkedIn: https://www.linkedin.com/in/angemaple
YouTube: https://www.youtube.com/@addmaple
https://dev.theicg.co.uk/member/angeaddmaple-com/

Unlocking Expert Network-Quality B2B Insights: The Power of Programmatic LinkedIn-Verified Sampling for Small Businesses
2025-01-08 13:00 - 13:30
Discover how small businesses in insights can access affordable, expert network-quality B2B sample using Emporia’s LinkedIn-verified, programmatic platform.
This Lunch&Learn will explain why manual methods fall short and how a more automated approach ensures credibility, efficiency, and impactful research results. Learn how to leverage Emporia’s award-winning mrxCore platform for reliable data collection, reducing costs without compromising on quality.
A bit about Emporia
Emporia is a leading B2B research platform that delivers LinkedIn-verified respondents through a programmatic, scalable solution. The company’s approach reduces manual effort and improves data quality, allowing businesses to focus on insights that matter. By offering affordable, verified B2B sample, Emporia helps research agencies and independent consultants streamline their research with confidence.
Michael Hess

Michael Hess is the CEO and co-founder of Emporia Research. Prior to starting the company in 2020, Michael managed teams within global marketing at Marriott International and led large-scale database consolidation projects at Fortune 500 companies as an information systems consultant at Baker Tilly. Drawing from years of experience in both corporate and entrepreneurial settings, Michael brings a wealth of knowledge in leveraging innovative technology to improve data quality and research efficiency. Now leading Emporia, Michael is dedicated to helping businesses access high-quality, affordable insights to drive smarter business decisions.
www.emporiaresearch.com
Register for this session here
