Is there a future for face to face research?

ICG members iPoint faced a steady stream of questions from clients and colleagues asking for their opinion on face to face research post lockdown. They decided to put the question to their panel to make sure decision making acknowledged participants’ concerns...

Defining the problem successfully

Jeff Deighton, a long term ICG member, has recently published an article sharing observations and experiences over the last 2 decades about successful problem-definition and how to harmonise commercial objectives to achieve in-market success. You can find the link to...

Conversations with inspiring thinkers

ICG member and Founder of Telltale Research Alexandra Clark regularly produces Telltale Stories, a video and podcast series where she interviews inspiring people across business, culture & the environment. In a recent article she gives a flavour of the fascinating...

ICG webinar: Taking Qual Online Using Mobile Ethnography

This webinar was generously sponsored by Particity, the faster, easier and more secure way to manage and pay research participants. Please note that Indeemo are offering all webinar registrants  a 20% discount until the end of November 2020. Since the start of March,...

Managing online incentive payments

Following a recent egroup thread, Lisa Steadman has summarised the ways in which members are managing incentive payments for online projects… PayPal – Important to ensure that you collect respondents’ PayPal email TransferWise – Works really...

Launch in the time of Covid

When deciding to launch a new business, timing can be a very important factor. It’s no surprise then, that in these times of lockdown and uncertainty, many would-be entrepreneurs are understandably hesitant to take the plunge.  However, over the past few months...
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