New Business Development

20 Jun 2013

“It’s a jungle out there – stand still and you die” Be a lion not a lamb! Don’t just sit there – be proactive and you yourself can capture interesting and profitable new projects. This ‘taster’ webinar introduces, and then incentivises you to discover more about the...

Segmentation – Unwrapping the chocolate orange

16 May 2013

Our own David Chilvers delivers this introduction to Segmentation – designed for all ICGers who may get involved in segmentation projects – commissioning them, conducting them and working with the results. It provides a lucid and accessible guide to those...

Time of the Signs

11 Apr 2013

Many of you will have heard of semiotics, or seen it bandied about in documents but may not know what it really means! This is ironic really because semiotics is the study of signs and meaning in communication. As the late Virginia Valentine put it, it is perhaps the...

Change in a climate of fear and uncertainty

07 Mar 2013

The ICG’s own Sheila Keegan has just published a book examining how organisational life has felt the effect of the economic downturn. High unemployment, redundancy and fear for the future are commonplace. Studies repeatedly show that ‘trust’ in the workplace is...

Prezi- Is it time to ditch Powerpoint

30 Oct 2012

Prezi is the first presentation tool to seriously challenge the domination of PowerPoint. It utilises a ‘zooming user interface’ to put entire slides in motion and focuses heavily on images, graphics, and motion to draw attention to text. Some think...

Making Social Media Work for Your Business

25 Sep 2012

A practical guide for ICG members on using Social Media effectively. Lots of guidance both for beginners and for those more experienced in this dynamic channel. Download the presentations by clicking on the links in the right hand panel and watch the webinar...